newsweek:

Welcome to our first edition of the Newsweek also-rans, a brand new nwk tumblr feature from our friends in the art department!

Here’s Dirk Barnett, Newsweek & The Daily Beast’s Creative Director:

Every week we produce anywhere from 10-20 different cover ideas until we settle on what works best or as the story develops, so at the end of each week we wind up with a proverbial wastebasket full of scrapped concepts. 

The week’s cover, “The Politics of Sex,” is a perfect example to kick this off. These directions are a combination of ideas generated in-house and commissions to various illustrators, designers, studios, ad agencies, etc. This week, we tapped the creative minds at ad agency Hill Holiday and the design studio Dress Code, as well as renowned book designer Rodrigo Corral. Take a look at what’s left on our cutting room floor this week. Enjoy!

Here’s the cover that made newsstands this week. Which of the also-rans is your favorite?

[Design credits, from top left: Dress Code, Dress Code, Hill Holiday, Hill Holiday, Hill Holiday, Rodrigo Corral, Rodrigo Corral]

1213 Notes/ Hide

  1. nateferderer reblogged this from newsweek
  2. teamherodesign reblogged this from newsweek
  3. nuold reblogged this from newsweek
  4. storgebeauty reblogged this from newsweek
  5. lalal1ndaa reblogged this from findthecool
  6. tinaandwednesday reblogged this from bradasspitts
  7. douglasbrull reblogged this from findthecool
  8. pedercarmagager reblogged this from findthecool
  9. dockument reblogged this from newsweek and added:
    This is really good creative and edgy
  10. morris3535 reblogged this from newsweek
  11. lovinlifelexi reblogged this from setmysoul-alight
  12. setmysoul-alight reblogged this from bradasspitts
  13. bradasspitts reblogged this from findthecool
  14. findthecool reblogged this from newsweek
  15. lauraberthier reblogged this from newsweek and added:
    The politics of sex - Newsweek / new magazine
  16. keepingupwithlisa reblogged this from newsweek
  17. luxurylifeapparelco reblogged this from newsweek